Textile and clothing sector occupies a pivotal role in the economy of the developing countries. Elucidate with reference to the Indian economy
Explain the impact of elements of culture on a firm’s international business operations with examples
Define international economic environment. Discuss the major economic indicators of international economic environment which influence the foreign market decisions with examples
“Product planning is one of the important fundamental decisions for successful international marketing”
You are the marketing head in a consumer durable goods company, which has international operations. It is planning to launch a new brand of Mobile Phones. Suggest appropriate sales promotion tools for consumer promotion as well as business promotion
An Indian automobile company decided to enter international markets. The company is ready to invest in marketing arrangements abroad, but not in production facilities. Suggest any two suitable modes of market entry, and explain their merits and limitations
What are various principles of management? How are modern organisations different from typical classical organisations, in terms of practices of various principles of management?
Enumerate the characteristics of consumerism and outline the development of consumer movement in India
State the salient features of 1956 Industrial Policy Resolution. How far the objectives of this policy could be achieved